Privacy Policy
1. Introduction
Fishing Means Food (“we,” “us,” or “our”) is committed to safeguarding the privacy and personal data of individuals who visit and use our website, fishingmeansfood.com. We recognize the importance of data privacy and are fully committed to meeting our obligations under all applicable data protection laws, including the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the California Consumer Privacy Act (“CCPA”).
This Privacy Policy (the “Policy”) explains how we collect, use, disclose, and safeguard your personal data when you interact with our website and services. We value transparency and strive to give you clear, accessible information about our data practices and your rights.
2. Scope and Role of Data Controller
This Policy applies to all personal data processed in connection with the operation of fishingmeansfood.com. As the data controller, Fishing Means Food determines the purposes and means of processing your personal data. This Policy does not apply to any third-party websites or services that may be linked on our website.
Users residing in the European Union, United Kingdom, or California are afforded additional rights afforded under regional data protection regulations as detailed in this Policy.
3. Categories of Personal Data We Process
We may process the following categories of personal data, depending on how you interact with our website:
a) Usage Data
We collect technical information based on your use of our website, including:
– IP address
– Browser type and version
– Time zone setting and location
– Pages visited
– Length of visit
– Referral source
– Session duration and activity logs
b) Account Data
Data provided by you when creating or maintaining an account:
– Full name
– Email address
– Mailing address
– Phone number
– Login credentials (encrypted)
c) Profile Data
Details derived from your interaction with the website:
– Purchase history
– Product preferences
– Saved items
– Behavioral insights (click-throughs, navigation paths)
d) Communication Data
Data related to user-initiated contact with us:
– Support inquiries
– Contact forms
– Email correspondence
– Customer service transcripts
e) Technical Data
Information related to the device and system used for access:
– Device type
– Operating system
– System configuration
– Mobile network information
f) Transaction Data
Data regarding orders or financial processing:
– Order details
– Billing and delivery address
– Payment method (processed via secure third-party gateways)
g) Preference Data
User choices for marketing and content personalization:
– Newsletter subscriptions
– Communication preferences
– Product alerts and promotions
– Consent records
4. Legal Bases for Processing
We process personal data under the following lawful bases as permitted by the GDPR:
– Contract Performance: Where data processing is necessary to fulfill a contractual obligation or to take steps at your request prior to entering into a contract (e.g., creating an account or processing an order).
– Consent: Where you have voluntarily provided explicit consent (e.g., subscribing to a newsletter or agreeing to cookies).
– Legitimate Interests: Where processing is necessary for our legitimate business interests, provided that such interests do not override your fundamental rights and freedoms (e.g., site security, analytics, fraud detection).
– Legal Obligations: Where we are obligated to use your data in compliance with legal obligations or regulatory requirements.
We adhere to CCPA requirements by providing California residents with clear notice of the categories of personal information being collected, with full transparency and the ability to opt out of the “sale” of personal data, where applicable.
5. Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal data:
– Right of Access: You have the right to obtain a copy of your personal data we hold.
– Right of Rectification: You can request correction of inaccurate or incomplete data.
– Right of Erasure (Right to Be Forgotten): You may request deletion of your data, subject to certain exceptions.
– Right of Restriction: You have the right to limit the processing of your personal data under certain conditions.
– Right to Data Portability: You may request a copy of your data in a structured and machine-readable format.
– Right to Object: You can object to certain types of processing, including direct marketing.
To exercise any of these rights, please contact us at [email protected]. We may need to verify your identity before processing certain requests.
6. Security Measures
We implement and maintain appropriate technical and organizational security measures to safeguard your data, including but not limited to:
– Secure encryption of data at rest and in transit
– Role-based access controls and authentication procedures
– Regular system updates and security audits
– Staff privacy training and confidentiality agreements
– Secure offsite data backups for disaster recovery
7. International Data Transfers
Personal data may be transferred to, and processed in, countries outside your jurisdiction, including the United States. In such cases, we use appropriate safeguards to ensure an adequate level of data protection, such as:
– Standard Contractual Clauses (SCCs) approved by the European Commission
– Additional technical and organizational safeguards
– Compliance with applicable cross-border data transfer mechanisms
For users located outside the United States who interact with fishingmeansfood.com, please be aware that your data will be processed in compliance with applicable international data protection standards.
8. Data Retention
We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including legal, regulatory, tax, accounting, or reporting requirements. Retention periods vary by data type:
– Usage and Technical Data: up to 26 months
– Account and Profile Data: for the duration of the account’s existence, plus 12 months post-deletion
– Transaction Data: retained for 7 years for tax and accounting obligations
– Communication Data: retained for 3 years from last activity
– Preference Data: until user withdraws consent or modifies preferences
Data may be anonymized for analytical or archival purposes.
9. Cookie Policy
Fishingmeansfood.com uses cookies and similar technologies to provide a seamless user experience and gather usage insights. Categories include:
– Essential Cookies: Necessary for website functionality and user authentication
– Functional Cookies: Enable personalization based on device or preferences
– Analytics Cookies: Collect anonymous data to understand user interactions and improve performance
– Performance/Marketing Cookies: Enhance content relevancy and advertising reach
Cookies may be set by us or third-party providers whose services we use on our pages.
10. Cookie Management and Compliance
During your initial visit, you will be presented with clear options to accept, reject, or customize cookie preferences consistent with GDPR and CCPA requirements.
You may also manage your cookie settings via your browser. Disabling certain cookies may affect website performance or functionality.
Fishingmeansfood.com provides a Cookie Settings portal where users can at any time adjust their consent preferences.
For California residents, we respect “Do Not Sell My Personal Information” requests and support opt-out mechanisms prescribed under the CCPA.
11. Special Protection for Children
Our website and services are not directed to children under the age of 13. We do not knowingly collect or solicit personal information from anyone under 13. If we become aware that we have collected personal data from a child under 13, we will promptly delete such information in accordance with applicable laws.
Parents or guardians who believe their child has submitted information should contact us at [email protected].
12. Policy Updates and Notifications
We reserve the right to update or revise this Privacy Policy at any time to reflect changes in our practices, legal requirements, or technological advancements.
Any significant changes will be communicated via prominent notice on our website and/or direct notice, where feasible. We recommend reviewing this Policy periodically to stay informed of how we process your personal data.
13. Contact Information
If you have any questions, requests, or concerns regarding this Privacy Policy or our data processing activities, please contact us:
Email: [email protected]
We are committed to resolving any data privacy issue in a timely and transparent manner.
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Fishing Means Food is firmly committed to protecting your personal data and maintaining your trust. For all privacy-related questions, including exercising your rights or lodging a concern, please reach out to us at [email protected].